Chris Reiter, Vice President, Employee Benefits Practice

For over 12 years, Chris has provided industry-leading companies with best-in-class solutions focused on cost-containment and return on investment. In his current role at Woodruff-Sawyer, a full-service commercial insurance brokerage firm headquartered in San Francisco, Chris focuses on client relationship management and Employee Benefits business development in a variety of industries, including wine, biotech/life sciences, technology and financial services.
Chris leverages his experience from both the brokerage and carrier sides to bring clients practical and progressive solutions. Just prior to joining Woodruff-Sawyer, Chris served as vice president of employee benefits at ABD Insurance Services, where he used his expertise in consumer-driven healthcare, wellness, alternative funding arrangements and industry best practices to help clients contain their benefits costs. He is a frequent speaker on these and other employee benefits topics.
Chris’ extensive background in benefits began at health care insurer Aetna, where he worked in a variety of business development capacities in the Washington DC and San Francisco markets. As assistant vice president at Marsh, he was responsible for initiating and building a Western Region presence for a joint venture with Definity Health. He later moved on to become director of sales for Great-West Healthcare in Northern California, where he was responsible for new business development and client retention for middle market and national accounts.
Chris earned a B.S. in business logistics from Pennsylvania State University. He chaired the Northern California Human Resources Association (NCHRA) annual employee benefits conference in 2007 and 2008 and currently serves as president of the Northern California Employee Benefits Council (NCEBC).
Speaking Engagements
- NCHRA Benefits Conference (June 2007 & 2008)
- Napa Valley Vintners Employee Benefits Seminar (May 2008)
- Biotech Human Resources Network (BHRN) Meeting (April 2008)
- NCHRA Wine Conference (November 2007)
- Wine Industry Financial Symposium (September 2007)
- San Jose BioCenter Employee Benefits Seminar (August 2007)
Chris can be contacted at 415-878-2481 or creiter@wsandco.com
